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Bryan Bollinger Assistant Professor of Marketing |
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Research Interests
Dynamic, Structural Models Technology Adoption and Diffusion Marketing Mix Effectiveness Peer/Network Effects and Spillovers Sustainability Marketing and Ethical Consumerism Marketing and Public Policy Empirical Methods Courses Taught New Product Development (undergraduate, MBA) Advanced Empirical Methods (PhD) Background I am an Assistant Professor in the Marketing Department at NYU Stern School of Business. I received my BA and BE in Engineering from Dartmouth College, an MA in Economics from Stanford University and my PhD in Marketing from the Stanford Graduate School of Business. I am broadly interested in the fields of marketing and empirical industrial organization. |
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Contact information:
Email: bbolling@stern.nyu.edu
Mailing address: |